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| '); document.writeln ('WebPreneurship.com News'); document.writeln (' | '); document.writeln ('
| '); document.writeln ('Thu, 10 Jun 2010 10:11:58 -0700'); document.writeln (' | '); document.writeln ('
| '); document.writeln (''); document.writeln("Short Term Thinking Can Harm Your Business"); document.writeln (''); document.writeln (' | '); document.writeln ('
| '); document.writeln("The problem with project thinking is it leads you into the trap of continually needing new customers to have a healthy business. It can also mean that you get swamped with work for a time and then nothing, so you need to attract more customers. Sure there will be times when customers just want you do a one off project. However if you change the way you think about your services and how you offer them you could be surprised at the additional solutions you can actually offer your customers."); document.writeln(""); document.writeln("Click here to read the full article..."); document.writeln(""); document.writeln(""); document.writeln("Related posts:Why Marketing Tactics Can Harm Your Business The one thing to understand is not all marketing tactics are equal. It doesn?t matter how much they are talked or written about, some will just not be right for..."); document.writeln("Customer Loyalty Programs Bring Long-Term Sales What's a loyal customer worth to you in a year? How about two years, or five, or even longer? Nearly 80 percent of marketers are committed to maintaining or growing..."); document.writeln("I Really Do Not Want You as a Customer A lot is written about building customer profiles of those who you want as customers. This of course is an essential part of small business marketing, especially if you want..."); document.writeln(""); document.writeln(""); document.writeln(""); document.writeln (' | '); document.writeln ('
| '); document.writeln ('Thu, 03 Jun 2010 14:07:39 -0700'); document.writeln (' | '); document.writeln ('
| '); document.writeln (''); document.writeln("How to Make a Great How-To Video"); document.writeln (''); document.writeln (' | '); document.writeln ('
| '); document.writeln("If a picture speaks a thousand words, then a video certainly adds a good few more on top of that. One area in which video is invaluable is the ?how-to? instructional that takes a diagram, recipe, or list of steps and brings the topic to life. Whether you?re a small business owner and want to demo a product, an artisan wanting to show off your skills, or even a consumer with a passion for sharing knowledge, before you pick up the camcorder, have a read of our top tips."); document.writeln(""); document.writeln("Click here to read the full article..."); document.writeln(""); document.writeln(""); document.writeln("Related posts:Using Viral Video to Boost Sales When it comes to explaining what your company does, video often speaks louder than words. YouTube demos featuring seemingly mundane products such as blenders and mattresses have attracted hundreds of..."); document.writeln("Godfather of Video Blogging Tells All in New Book: Get Seen Essentially, Get Seen is a comprehensive field guide for how to produce, upload, distribute and publicize online video content. For businesses using the social Web to grow, it's particularly useful,..."); document.writeln("The 5 Qualities that Make Sales People Great! Ever wonder what makes sales people great? There is a terrific book that I don?t think very many people know about. It?s called How to Hire and Develop Your Next..."); document.writeln(""); document.writeln(""); document.writeln(""); document.writeln (' | '); document.writeln ('
| '); document.writeln ('Thu, 03 Jun 2010 13:23:59 -0700'); document.writeln (' | '); document.writeln ('
| '); document.writeln (''); document.writeln("Merchants Push Sales Through Social Media"); document.writeln (''); document.writeln (' | '); document.writeln ('
| '); document.writeln("After learning how to market themselves through tweets and status updates, some small companies are taking the next step: selling directly to consumers via social-networking sites. Merchants on Facebook and MySpace are adding e-commerce stores to their fan pages, hoping users will scan lists of for-sale items and services?such as floral bouquets, hand-crafted jewelry and spa treatments?and click a button to add them to online shopping carts."); document.writeln(""); document.writeln("Click here to read the full article..."); document.writeln(""); document.writeln(""); document.writeln("Related posts:How to Target Social Media Influencers to Boost Traffic and Sales We?ve seen on several marketing programs that the percent of incremental unique visitors to a site from shared links more than doubled when the names of the top sharers where..."); document.writeln("Use Shopping Sites to Boost Traffic Did you know that customers viewing results on a shopping search engine are TWICE as likely to convert into a sale? Shopping search engines ? like Shopping.com and PriceGrabber.com ?..."); document.writeln("Facebook: From Marketing Channel to Point of Sale With Shopping Apps Facebook is set to allow developers to create shopping apps directly on merchants? fan pages. This means that fan pages, which were once mainly marketing channels, can now be used..."); document.writeln(""); document.writeln(""); document.writeln(""); document.writeln (' | '); document.writeln ('
| '); document.writeln ('Thu, 03 Jun 2010 13:17:19 -0700'); document.writeln (' | '); document.writeln ('
| '); document.writeln (''); document.writeln("Small Business Owners Lending Money to Employee..."); document.writeln (''); document.writeln (' | '); document.writeln ('
| '); document.writeln("There's no firm statistics on how many small-business owners lend money to staff. But those who frequently engage in the practice say it makes good business sense. One reason, they say, is that it can help prevent a slowdown in productivity because workers who are stressed out about money may have difficulty focusing on their jobs. Another rationale for helping employees overcome financial hardships is that it can boost loyalty, morale and unity within a work force."); document.writeln(""); document.writeln("Click here to read the full article..."); document.writeln(""); document.writeln(""); document.writeln("Related posts:Business Owners Get Burned by Sticky Fingers Many small-business owners say they inherently treat their employees like family and therefore do without strict internal controls, security cameras or other defensive tactics. But fraud experts say the opportunity..."); document.writeln("Read “Found Money” and Improve Your Business and Your Life So why am I so excited about Steve Wilkinghoff's book \"Found Money: Simple Strategies for Uncovering the Hidden Profit and Cash Flow in Your Business\"? I'm excited because Wilkinghoff has..."); document.writeln("The Open Secret To Motivating Employees Could a simple five-minute interaction with another person dramatically increase your weekly productivity? In some employment environments the answer is yes, according to Wharton management professor Adam Grant. Click here..."); document.writeln(""); document.writeln(""); document.writeln(""); document.writeln (' | '); document.writeln ('
| '); document.writeln ('Wed, 02 Jun 2010 14:50:50 -0700'); document.writeln (' | '); document.writeln ('
| '); document.writeln (''); document.writeln("Does the Internet Show the True Colors of Your ..."); document.writeln (''); document.writeln (' | '); document.writeln ('
| '); document.writeln("What attitude adjustments should you make in your business to influence your employees? The next time you get a customer complaint, online or not, is your reaction, \"Oh geez, here we go again?\" Or do you think to yourself, \"A customer problem! This is my job to fix.\" The difference in your attitude will translate into a difference in that of your employees, and might turn around how your business is perceived, online and off."); document.writeln(""); document.writeln("Click here to read the full article..."); document.writeln(""); document.writeln(""); document.writeln("Related posts:Use It or Lose It! – How to Show Your Customers You Don’t Care Although you may be inclined to say that of course you value current and potential customers, I think most of us have been a little indifferent at times for a..."); document.writeln("9 Advantages of Keeping Up To Date With Your Customers Not taking action to strengthen your relationships can cost your business big time so here are 9 advantages of being proactive to keep learning about your customers. Even if you..."); document.writeln("It’s Never As Simple as Fans and Followers Having a ton of followers, a ton of retweets, and a ton of references still doesn?t mean that there?s influence. Influence requires conversions. Unless an influencer can impact a person?s..."); document.writeln(""); document.writeln(""); document.writeln(""); document.writeln (' | '); document.writeln ('
| '); document.writeln ('Wed, 02 Jun 2010 14:35:36 -0700'); document.writeln (' | '); document.writeln ('
| '); document.writeln (''); document.writeln("What Every Entrepreneur Can Learn From Facebook..."); document.writeln (''); document.writeln (' | '); document.writeln ('
| '); document.writeln("Despite all the criticism that Mark Zuckerberg has taken for his actions in the past, there is one thing that nobody can contest: Zuckerberg is an extremely shrewd business person. He often thinks in terms of decades, not days, weeks, or months, and has built the only site that has ever had the chance to take down (or at least compete with) Google. So what is it that has brought him to this point and what should entrepreneurs take away from his successes?"); document.writeln(""); document.writeln("Click here to read the full article..."); document.writeln(""); document.writeln(""); document.writeln("Related posts:Interview with Entrepreneur Dorothy Hamilton: The Modern Day Julia Childs A lifelong epicure, passionate entrepreneur and award-winning educator, Dorothy Hamilton is one of the most influential forces shaping the American culinary landscape today. Find out what?s driven her entrepreneurial success...."); document.writeln("Freelancers: How to Handle Non-Compete Clauses I had the chance to talk with another freelancer the other day: she?s been offered the opportunity to take on a six-month project where she?d essentially be working full-time for..."); document.writeln("Don?t Get Hung Up on Vision. Lessons from Threadless Founder Jake Nickell Take action, even small steps, and you just might become a celebrated visionary. That?s what happened to Jake Nickell, whose passion has always been art, not business. About a decade..."); document.writeln(""); document.writeln(""); document.writeln(""); document.writeln (' | '); document.writeln ('
| '); document.writeln ('Wed, 02 Jun 2010 14:17:34 -0700'); document.writeln (' | '); document.writeln ('
| '); document.writeln (''); document.writeln("OPENapps Launches Web App Marketplace to Bring ..."); document.writeln (''); document.writeln (' | '); document.writeln ('
| '); document.writeln("OPENapps allows app developers to easily get their application to market and provides website owners a way to find and integrate apps into their sites while still maintaining their own branding."); document.writeln(""); document.writeln("Click here to read the full article..."); document.writeln(""); document.writeln(""); document.writeln("Related posts:Open for business: the Google Apps Marketplace Today, we're (Google) making it easier for users and software providers to do business in the cloud with a new online store for integrated business applications. The Google Apps Marketplace..."); document.writeln("Yelp Launches Free Webinars For SMB Owners As part of their mission to bring value to small business owners, Yelp is introducing the Yelp for Your Business webinar series that will offer advice on how SMBs can..."); document.writeln("Customer Loyalty Programs Bring Long-Term Sales What's a loyal customer worth to you in a year? How about two years, or five, or even longer? Nearly 80 percent of marketers are committed to maintaining or growing..."); document.writeln(""); document.writeln(""); document.writeln(""); document.writeln (' | '); document.writeln ('
| '); document.writeln ('Wed, 02 Jun 2010 11:52:24 -0700'); document.writeln (' | '); document.writeln ('
| '); document.writeln (''); document.writeln("4 Powerful Marketing Lessons From a Voyage Arou..."); document.writeln (''); document.writeln (' | '); document.writeln ('
| '); document.writeln("If you do not live in Australia you may not have seen the news that a 16 year old girl named Jessica Watson successfully sailed around the world unassisted. Apart from the feat itself which was pretty astounding, what caught my attention was the planning and execution by the team responsible for the marketing of the whole journey."); document.writeln(""); document.writeln("Click here to read the full article..."); document.writeln(""); document.writeln(""); document.writeln("Related posts:Why You Should Throw Out Your Marketing Tactics And Tools It seems a lot of the focus today is on what marketing tactics and tools you should use and it is a little like one size fits all. All of..."); document.writeln("Men, When Marketing to Women, Social Media Rules… Literally Social media is not an option when it comes to marketing to women. Don?t let perceived failures of others efforts in the social space make you think it?s not worth..."); document.writeln("Create Event Cards to Conquer Networking Events and Conferences I prefer to make small cards that include a name, photo, major interests, a thought I had after reading one of my target?s recent blog posts, and a few people..."); document.writeln(""); document.writeln(""); document.writeln(""); document.writeln (' | '); document.writeln ('
| '); document.writeln ('Sat, 29 May 2010 07:42:05 -0700'); document.writeln (' | '); document.writeln ('
| '); document.writeln (''); document.writeln("Do You Know Your Time-is-Money Rate?"); document.writeln (''); document.writeln (' | '); document.writeln ('
| '); document.writeln("I think this time-is-money analysis is important because sometimes we get too cheap with business expenses. I can give you lots of examples including: Are you spending extra hours on cheap rental cars? Does the money saved equal time saved? How much time does a business book or magazine have to save you before it?s worth it? How much time does a business software product have to save you to be worth the money?"); document.writeln(""); document.writeln("Click here to read the full article..."); document.writeln(""); document.writeln(""); document.writeln("Related posts:Read “Found Money” and Improve Your Business and Your Life So why am I so excited about Steve Wilkinghoff's book \"Found Money: Simple Strategies for Uncovering the Hidden Profit and Cash Flow in Your Business\"? I'm excited because Wilkinghoff has..."); document.writeln("Small Business Owners Lending Money to Employees – Good Business Sense? There's no firm statistics on how many small-business owners lend money to staff. But those who frequently engage in the practice say it makes good business sense. One reason, they..."); document.writeln("Is Your Client Costing You Money? As a solopreneur it feels really scary to even think about letting go of that $500 a month (or whatever this client represents to you financially). On the other hand,..."); document.writeln(""); document.writeln(""); document.writeln(""); document.writeln (' | '); document.writeln ('
| '); document.writeln ('Fri, 28 May 2010 16:20:08 -0700'); document.writeln (' | '); document.writeln ('
| '); document.writeln (''); document.writeln("Five Tips For Not Getting Ripped Off By A Credi..."); document.writeln (''); document.writeln (' | '); document.writeln ('
| '); document.writeln("If you have your own business, you most likely have gone through the annoying and frustrating process of choosing a credit card processor (also called a merchant account provider) in order to accept credit cards. Since there is not a lot of information out there on how to choose a processor, a lot of business owners get ripped off with tricky rates, confusing salespeople, and contracts that are impossible to understand. Here are some tips to help guide you in your search."); document.writeln(""); document.writeln("Click here to read the full article..."); document.writeln(""); document.writeln(""); document.writeln("Related posts:What The CARD Act Means for Businesses As credit-card issuers look for ways to make up for lost revenue from consumer cards because of the law, advocates say business cards may become a target for added fees,..."); document.writeln("Even The Babysitter Takes Credit Cards With Square Small businesses, mobile vendors and yard sale junkies across the world unite - credit and debit cards have come to the street-side, the festival ground and the front yard with..."); document.writeln("99 takeaways and top tips from Search Engine Strategies London 2010 The Search Engine Strategies (SES) conference in London was once again a great success and I've collected no less than 99 tips, ideas, statistics and memorable quotes from various speakers,..."); document.writeln(""); document.writeln(""); document.writeln(""); document.writeln (' | '); document.writeln ('
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