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document.writeln ('Small Business News');
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document.writeln ('Thu, 10 Jun 2010 10:11:58 -0700');
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document.writeln ('<a id="headlinedepotheadline" target="_blank" href="http://www.smallbusinessbrief.com/small-business-marketing/short-term-thinking-can-harm-your-business/" style="color:#808080;">');
document.writeln("Short Term Thinking Can H...");
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document.writeln("The problem with project thinking is it leads you into the trap of continually needing new customers to have a healthy business. It can also mean that you get swamped with work for a time and then nothing, so you need to attract more customers. Sure there will be times when customers just want you do a one off project. However if you change the way you think about your services and how you offer them you could be surprised at the additional solutions you can actually offer your customers.");
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document.writeln("Related posts:Why Marketing Tactics Can Harm Your Business The one thing to understand is not all marketing tactics are equal. It doesn?t matter how much they are talked or written about, some will just not be right for...");
document.writeln("Customer Loyalty Programs Bring Long-Term Sales What's a loyal customer worth to you in a year? How about two years, or five, or even longer? Nearly 80 percent of marketers are committed to maintaining or growing...");
document.writeln("I Really Do Not Want You as a Customer A lot is written about building customer profiles of those who you want as customers. This of course is an essential part of small business marketing, especially if you want...");
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document.writeln ('Thu, 03 Jun 2010 14:07:39 -0700');
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document.writeln ('<a id="headlinedepotheadline" target="_blank" href="http://mashable.com/2010/06/03/how-to-make-how-to-video/" style="color:#808080;">');
document.writeln("How to Make a Great How-T...");
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document.writeln("If a picture speaks a thousand words, then a video certainly adds a good few more on top of that. One area in which video is invaluable is the ?how-to? instructional that takes a diagram, recipe, or list of steps and brings the topic to life. Whether you?re a small business owner and want to demo a product, an artisan wanting to show off your skills, or even a consumer with a passion for sharing knowledge, before you pick up the camcorder, have a read of our top tips.");
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document.writeln("Related posts:Using Viral Video to Boost Sales When it comes to explaining what your company does, video often speaks louder than words. YouTube demos featuring seemingly mundane products such as blenders and mattresses have attracted hundreds of...");
document.writeln("Godfather of Video Blogging Tells All in New Book: Get Seen Essentially, Get Seen is a comprehensive field guide for how to produce, upload, distribute and publicize online video content. For businesses using the social Web to grow, it's particularly useful,...");
document.writeln("The 5 Qualities that Make Sales People Great! Ever wonder what makes sales people great? There is a terrific book that I don?t think very many people know about. It?s called How to Hire and Develop Your Next...");
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document.writeln ('Thu, 03 Jun 2010 13:23:59 -0700');
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document.writeln("Merchants Push Sales Thro...");
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document.writeln("After learning how to market themselves through tweets and status updates, some small companies are taking the next step: selling directly to consumers via social-networking sites. Merchants on Facebook and MySpace are adding e-commerce stores to their fan pages, hoping users will scan lists of for-sale items and services?such as floral bouquets, hand-crafted jewelry and spa treatments?and click a button to add them to online shopping carts.");
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document.writeln("Related posts:Use Shopping Sites to Boost Traffic Did you know that customers viewing results on a shopping search engine are TWICE as likely to convert into a sale? Shopping search engines ? like Shopping.com and PriceGrabber.com ?...");
document.writeln("How to Target Social Media Influencers to Boost Traffic and Sales We?ve seen on several marketing programs that the percent of incremental unique visitors to a site from shared links more than doubled when the names of the top sharers where...");
document.writeln("Facebook: From Marketing Channel to Point of Sale With Shopping Apps Facebook is set to allow developers to create shopping apps directly on merchants? fan pages. This means that fan pages, which were once mainly marketing channels, can now be used...");
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document.writeln ('Thu, 03 Jun 2010 13:17:19 -0700');
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document.writeln("Small Business Owners Len...");
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document.writeln("There's no firm statistics on how many small-business owners lend money to staff. But those who frequently engage in the practice say it makes good business sense. One reason, they say, is that it can help prevent a slowdown in productivity because workers who are stressed out about money may have difficulty focusing on their jobs. Another rationale for helping employees overcome financial hardships is that it can boost loyalty, morale and unity within a work force.");
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document.writeln("Related posts:Business Owners Get Burned by Sticky Fingers Many small-business owners say they inherently treat their employees like family and therefore do without strict internal controls, security cameras or other defensive tactics. But fraud experts say the opportunity...");
document.writeln("Read &#8220;Found Money&#8221; and Improve Your Business and Your Life So why am I so excited about Steve Wilkinghoff's book \"Found Money: Simple Strategies for Uncovering the Hidden Profit and Cash Flow in Your Business\"? I'm excited because Wilkinghoff has...");
document.writeln("The Open Secret To Motivating Employees Could a simple five-minute interaction with another person dramatically increase your weekly productivity? In some employment environments the answer is yes, according to Wharton management professor Adam Grant. Click here...");
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document.writeln ('Wed, 02 Jun 2010 14:50:50 -0700');
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document.writeln("Does the Internet Show th...");
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document.writeln("What attitude adjustments should you make in your business to influence your employees? The next time you get a customer complaint, online or not, is your reaction, \"Oh geez, here we go again?\" Or do you think to yourself, \"A customer problem! This is my job to fix.\" The difference in your attitude will translate into a difference in that of your employees, and might turn around how your business is perceived, online and off.");
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document.writeln("Related posts:Use It or Lose It! &#8211; How to Show Your Customers You Don&#8217;t Care Although you may be inclined to say that of course you value current and potential customers, I think most of us have been a little indifferent at times for a...");
document.writeln("9 Advantages of Keeping Up To Date With Your Customers Not taking action to strengthen your relationships can cost your business big time so here are 9 advantages of being proactive to keep learning about your customers. Even if you...");
document.writeln("It&#8217;s Never As Simple as Fans and Followers Having a ton of followers, a ton of retweets, and a ton of references still doesn?t mean that there?s influence. Influence requires conversions. Unless an influencer can impact a person?s...");
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